Get found by the buyers you want to win.
Reach potential customers through search and AI with writing that answers their questions and makes your value clear. Get the planning, research and editorial work handled, so your team can focus on other priorities.
Attract buyers who need what you sell.
Know which buyer questions deserve your attention and what to publish first. Your plan focuses on the problems and decisions that connect potential customers to what you offer.
Give buyers the confidence to choose you.
Help people evaluate your product with clear explanations, useful comparisons and evidence from your business. Show where it fits, who it helps and why it deserves consideration.
Spend less time getting content out the door.
Turn your knowledge and feedback into approved drafts, with the research, writing and editorial review handled for you. Your team keeps control of approvals and publishing.
Selected work
Make complex products easier to evaluate.
BrightHire
Help buyers evaluate AI interviewing.
Guides and comparison pages covering AI interviewing, candidate experience and product selection. Product knowledge and source research help readers understand the questions to ask when evaluating their options.
Enrich Layer
Give readers an answer they can act on.
A practical guide to distinguishing product companies from service businesses using public classification codes. Readers get a method they can try, its limitations and an explanation of where it fits into the product.
Are you being mentioned in all the right places?
- ChatGPT
- Perplexity
- Claude
If not, let's fix that. Your content plan starts with the questions your buyers are asking, so you can reach them while they're researching their options.
Get priorities for what to create and which existing pages to improve. See how your search and AI visibility changes over time, and use those findings to inform your next investment.
Spend less time repeating yourself.
Your product knowledge, source material and editorial guidance stay with your content program. Each new assignment can build on the explanations and decisions you've already invested in.
Wordful, BANC's proprietary content engine, keeps that context available throughout the work. Human editors use it to develop accurate, useful writing that reflects your business—and shape the argument, structure and voice of each piece.
Keep publishing without expanding your team.
With BANC as your content agency, you get a clear plan and a steady flow of publish-ready work. Your monthly capacity can go toward new articles, substantial updates or deeper pieces as priorities change.
$7,900 USD/month, month-to-month, with lower monthly rates for three- and six-month commitments. One-time onboarding: $1,500 USD.
Ready to get your content moving?
Bring your goals, your existing content and whatever's getting stuck. Use the conversation to explore what support would make the biggest difference—and whether BANC is the right fit.